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Design Without Limit

Detra Palmore

I think of myself as a multi-faceted designer with a capability to visualize and produce just about anything.


My creative journey in special events started as a rental consultant for leading party rental companies. Learning the logistics of event production from this industry, I was able to draft and build from the ground level up events of all sizes. My background in art and fashion from The Fashion Institute of Design and Merchandising (FIDM) in San Francisco, gave me an artistic approach to design by incorporating architecture, culture, trends, and style. "I've created unique event experiences for fortune 500 companies, entertainment, celebrities, festivals, and presidential campaigns."


I feel it is very important to hear and understand the client's needs by paying attention to details that will define and elevate the design concept. I become not only the designer, but a creative partner for the client to bring their vision to life and enhance the guest experience.


Simone Rachal is an Event Director with over 15 years of experience working in hospitality, corporate, and entertainment events. Having been at Soho House for 7 years in Private Events, West Coast- her expertise in event production, client relations, and project management assures our events run smoothly and exceeds the client expectations.

"My love for people, design and parties have led me right into the wonderful world of special events! Having started my career in fashion, I've always been drawn to design - little did I know the journey from fabric and notions would lead to chandeliers and flowers. Having seen the event industry evolve from tables and chairs, I'm excited and look forward to bringing lifestyles to temporary spaces and beyond!"

"Abundance isn't something we acquire. It is something we tune into"

Simone Rachal



American Black Film Festival - ABFF Honors - Los Angeles, CA

LA Phil Hollywood Bowl Jazz Festival - Jazz Village Experience - Hollywood, CA

Consumer Attorneys Association of Los Angeles (CAALA)  - CAALA Gala - Los Angeles, CA

NAACP - Image Awards -- Los Angeles, CA

Swedish Match, Pop Up Store - Venice, CA

Disney Consumer Products Creative Leadership Institute Conference - Anaheim, CA

GlaxoSmithKline Alli “All You” Tour - Footsteps Group - Atlanta, GA and Chicago, IL

Ambi Skin Tour Promotional Vehicle - Spike DDB

Private Event for Madonna - Bel Air, CA

Meet The Fockers Wedding Set, Universal Pictures - Hollywood, CA

Pepperdine University, Presidential Inauguration - Los Angeles, CA

City Of West Hollywood Festival, Completion of Beautification Project - West Hollywood, CA

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